What do the high profile sites sell for? 10x monthly revenue or more than that? As someone who visits infrequently I've only seen 10x monthlies which seems rid

What do the high profile sites sell for? 10x monthly revenue or more than that? As someone who visits infrequently I've only seen 10x monthlies which seems ridiculous for a high profile site. I would define a high profile site as any with a long existence, tons of traffice - but still off the radar, & consistent revenue... or some super flash in the pan breakthrough site like twitter (new & no rev).