People pay handsomely for better mechanical movements, but that's still an aesthetic choice. The world's most accurate mechanical movement is just not going to

People pay handsomely for better mechanical movements, but that's still an aesthetic choice. The world's most accurate mechanical movement is just not going to be as accurate as a mid-range quartz movement. Paying a premium for something that's mechanical because it's mechanical is the epitome of an aesthetic choice. It's not at all like the Mac vs PC choice, which might have some aesthetics involved, but is still about support, ease of choice, brand reputation, and of course, technical details. Maybe watches have always been somewhat aesthetic, and while they were made to be pretty in the 1920s, they really did exist as timepieces first and foremost. Now a mechanical watch's main function is the way it makes you feel.