#2 is a fair point, but I think you have it reversed on #1 and #3. You are a cool company _because_ you're young, game changing and have an audience, not the ot

#2 is a fair point, but I think you have it reversed on #1 and #3. You are a cool company _because_ you're young, game changing and have an audience, not the other way around. #4 is a property of most young companies regardless of their popularity.