Is this really about privacy? I'm skeptical that Apple doesn't track the hell out of me; I think they just want to sell more phones and don't want others to tra

Is this really about privacy? I'm skeptical that Apple doesn't track the hell out of me; I think they just want to sell more phones and don't want others to track us. Instead, I think this is about asymmetric, non-negotiable contracts. Think about it. Sure, I "consented" to the Apple EULA just like I "consented" to be tracked by all these websites. This brings up 2 points: Fairness - Can this really be a fair contract if there is a vast power difference between the parties and a lack of alternatives? Transparency - details hidden in the fineprint (50 page EULA or on a cookie consent form only available a click away) I'm not usually one for govt regulation, but that seems the only solution here.