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The solution is simple technically but complicated socially. Simply, never send a customer a link for them to click. Instead, tell them to go to your site and
by throwawaylalala 8y ago
The solution is simple technically but complicated socially.
Simply, never send a customer a link for them to click. Instead, tell them to go to your site and to log in; then ensure anything important is easily found.
- alexhutcheson 8y agoThis would work if everyone did it, but one website doing it in isolation seems unlikely to have much impact. Even if you have a very clearly spelled out "We will never send links" policy, your customers interact with dozens of websites and are unlikely to specifically remember your policy when they read the email.
- throwawaylalala 8y agoWhich is why it's easy technically, hard socially.
- marmot777 8y agoBad guys won't follow this sort of rule.
- wepple 8y agoThe point is, you could hopefully train users that a link in an email is an unusual and suspect behavior. And/or start disabling rendering of links in email.
- marmot777 8y agoYes, I think you’re right. Despite the established potential threat, many people still don’t think twice about clicking on links. I think you’re on to something. It starts micro and hopefully becomes the norm at some point.