5 ms·
Is it just me or is the new design really looking straight from the mid 90s.
by tfh 16y ago
Is it just me or is the new design really looking straight from the mid 90s.
- mikeryan 16y agoyeah for me it looks like something a Hollywood prop department would come up with when tasked with creating a "Logo for Megacorp"
- Perceval 16y agoLooks more like they're trying to visually compete with American Apparel's use of Helvetica. http://cache.gawker.com/assets/images/gawker/2010/10/gaplogo.jpg http://cache.gawker.com/assets/images/gawker/2010/10/gaplogo... http://www.eternitemedia.com/blog/wp-content/uploads/2010/01/American_Apparel-logo.jpg http://www.eternitemedia.com/blog/wp-content/uploads/2010/01... EDIT—it looks like someone at iso50 had the same idea: http://blog.iso50.com/wp-content/uploads/2010/10/gapdesign2sm.jpg http://blog.iso50.com/wp-content/uploads/2010/10/gapdesign2s... It's a shame. Their condensed old style serif font subtly reminds me of Nirvana's condensed serif font. http://www.survivingthestores.com/wp-content/uploads/2010/06/gap-logo.jpg http://www.survivingthestores.com/wp-content/uploads/2010/06... http://www.midnightincoventry.co.uk/site/images/stories/nirvana-a.jpg http://www.midnightincoventry.co.uk/site/images/stories/nirv...