The phrase that jumps to mind is "Easy come, easy go". Companies built on slow painful progress inevitably have a broad customer base, customers that were acqu

The phrase that jumps to mind is "Easy come, easy go". Companies built on slow painful progress inevitably have a broad customer base, customers that were acquired through slow painful progress (although they probably have a few whales still). They're less likely to have the loss of one deal/customer sink the whole ship.