This works for AMZN as long as customers don't get fed up with the results of this lack of attention to category detail: - reviews for different items aggregat

This works for AMZN as long as customers don't get fed up with the results of this lack of attention to category detail: - reviews for different items aggregated together making them useless - counterfeits commingled with legitimate items with the same UPC - questionable packaging decisions - delivery drivers without consistent routes so they never learn how to find your address / get into your building