That’s a really great point! YouTube is probably the best placed brand in the whole market to offer a true OTT cable replacement. And Amazon wants to own that

That’s a really great point! YouTube is probably the best placed brand in the whole market to offer a true OTT cable replacement. And Amazon wants to own that market with Channels. Amazon would do anything to kill YouTube’s chances of making that happen, so I guess Google is firing some early warning shots! I had been wondering why they were both so uppity about £30 dongles, but if they’re pre-competing for the £1000 a year cable market then it makes absolute sense!