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Apple’s most valuable asset is its brand. The brand values include good citizenship, disability awareness, eco-friendliness and diversity. Appearing to be money
by StephenMelon 9y ago
Apple’s most valuable asset is its brand. The brand values include good citizenship, disability awareness, eco-friendliness and diversity. Appearing to be money-grabbing corporate assholes could cause them real damage, so protests absolutely can have an effect.
- innocentoldguy 9y agoWhy would you have that perception? Apple has said repeatedly that they are happy to pay what they legally owe, and that the issue is simply a matter of where they owe, not how much. Seems pretty reasonable to me.