People click strong and authoritative names. Generic domains often are strong and authoritative, but they aren't the only example of strong and authoritative na

People click strong and authoritative names. Generic domains often are strong and authoritative, but they aren't the only example of strong and authoritative names. I think your article misses this point. One thing I would mention is that many people know that names like "BikeTours.com" were the first to be registered in the early Internet days, and these days do carry a degree of trust through age.