6 ms·
There is some level of Bradley Effect to take in to account here. As http://madepublishing.com/wp/2010/04/psychology_of_free/ http://madepublishing.com/wp/2010/
by sharan 16y ago
There is some level of Bradley Effect to take in to account here. As http://madepublishing.com/wp/2010/04/psychology_of_free/ http://madepublishing.com/wp/2010/04/psychology_of_free/ pointed out a few days back on HN, it's very unlikely that people will make the effort of thinking about the transaction and pulling out their wallets for a micropayment when a free, and equally good option is available another click away.
- noss 16y agoI was not familiar with http://en.wikipedia.org/wiki/Bradley_effect http://en.wikipedia.org/wiki/Bradley_effect so I had to look it up.
- covercash 16y agowhen a free, and equally good option is available another click away Which is why a better looking, faster downloading, reasonably priced option would probably convert a good chunk of the pirates. People are willing to pay if they see value in it.
- daniel02216 16y agoThat's why there should be a subscription option so the barrier of a micropayment disappears. I'd pay a subscription fee for (for example) unlimited TV shows and movies from iTunes, but I don't buy shows on iTunes because they cost $2 a piece (and they're DRMed, but that's a different matter).