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1B gifs served per day and 100 DAU. Anyone have a guess at a business model to monetize on that sort of traffic?
by kylelibra 10y ago
1B gifs served per day and 100 DAU.
Anyone have a guess at a business model to monetize on that sort of traffic?
- georgespencer 10y agoFreemium.
- strictnein 10y agoAcquisitionium Sounds like something Yahoo would have bought circa 2013.
- sonthonax 10y agoRead the article, advertising: > Search engines like Alphabet’s Google generate the vast majority of their revenue from advertising. “Almost all the content flowing through Giphy, there’s some branded element to it already,” Mr. Leibsohn said.
- pbhjpbhj 10y agoI wonder if putting a final frame advert on the gif would work well. Not to intrusive, matches a common technique for videos so familiar to users. 1k impressions for a dollar with 10% of gifs completing on 1B gifs per day would give $100k. Are those figures wildly out? Not really a business, just advertising.
- msfeldstein 10y ago1 idea, Advertisers can pay to have their branded content be one of the first suggestions in a GIF search