Sounds like what happened with messaging platforms in China. WeChat became the single bundled platform for mobile and thus got to play kingmaker with default se

Sounds like what happened with messaging platforms in China. WeChat became the single bundled platform for mobile and thus got to play kingmaker with default service providers. I agree with your opinion, although it feels like a natural progression as the sheer number of services grows at a rapid pace and its the attempt to remove friction built up from the excessive overhead of choice.