went to a marketing tech conference and pitched our idea about AdWords Automation : AdNabu to a bunch of people. Exchanged cards with a few of them. We couldn't

went to a marketing tech conference and pitched our idea about AdWords Automation : AdNabu to a bunch of people. Exchanged cards with a few of them. We couldn't get meetings with any of them. We got a call from from an enterprise with whom we couldn't interact personally. Met them in their office twice, started a free trial, showed positive results and they became a paying customer in a month We had to sign a lot of documents but the contract is longer and more profitable to us :)