That's not a claim that will meet much opposition. However, to claim that marketing is inherently "manipulative", or that manipulative tactics are even a signi

That's not a claim that will meet much opposition. However, to claim that marketing is inherently "manipulative", or that manipulative tactics are even a significant part of it, seems a little ill-informed. Y Combinator's motto is "Make something people want". To the overwhelming majority of practitioners, this is exactly what marketing sets out to do.