11 ms·
The brand video reads a little pompous and I haven't really taken a liking to the new icon yet, but I don't think the concept in the brand video is really that
by grmarcil 11y ago
The brand video reads a little pompous and I haven't really taken a liking to the new icon yet, but I don't think the concept in the brand video is really that faulty. Uber is one of first companies to integrate software with an external consumer-facing physical service on a big, meaningful scale.
The whole bit-and-atom routine may be a little cheesy if you are a marketing skeptic, but it's fairly reasonable by Corporate Marketing Speak standards.
- waterlesscloud 11y ago"Uber is one of first companies to integrate software with an external consumer-facing physical service on a big, meaningful scale." That's not even remotely true.
- grmarcil 11y agoI'm genuinely interested in what you think is a counterexample. Maybe I'm overlooking something obvious or we're just considering different definitions.
- such_a_casual 11y agoWhat is the thing that allowed Uber to exist in the first place? Cheesy? How about nonsensical and a sick laugh at their ignorant customers?