> So the question is how, do we make it so that people want to get of their ass and exercise? Sell it in a pill, or sell a service so that someone else can do

> So the question is how, do we make it so that people want to get of their ass and exercise? Sell it in a pill, or sell a service so that someone else can do the hard work for me, or otherwise sell a gadget I strap around me and it works "me" out. /s In other words, pigritia imperat - laziness rules. More seriously, people will exercise if you can distract them from the fact that they are exercising. Once those immersive first-person shooters become cheaper you might see a change.